Berlin’s streets transformed into a vibrant runway on April 27, 2025, as the World Hat Walk returned for its second edition. This global celebration of millinery artistry and community spirit brought together hat enthusiasts, designers, and supporters from around the world, all united under the shared love for headwear and a noble cause.
🌟 A Walk with Purpose: Supporting The German Brain Science Research Charity - Die Deutsche Hirnstiftung
At the heart of the World Hat Walk is a commitment to philanthropy. This year’s event proudly supported Die Deutsche Hirnstiftung, a Berlin-based non-profit organization dedicated to advancing neurological research and providing consultation services. The foundation plays a crucial role in raising awareness about neurological conditions and supporting those affected. Through the generosity of participants and sponsors, the event raised €780, contributing to the foundation’s mission of fostering research, offering guidance, and enhancing the well-being of individuals facing neurological challenges.
👒 A Parade of Creativity and Elegance
The day began at Pariser Platz, where participants donned their most imaginative and stylish hats, showcasing a dazzling array of designs. From vintage classics to avant-garde creations, the parade was a testament to the creativity and individuality that hats inspire. The walk concluded at the charming Art City People Café in Hackmann Höfe, where the festivities continued with contests, performances, and heartfelt connections.
Hats are more than just accessories; they’re a symbol of unity and self-expression,” says Tatiana. “Seeing people connect, form friendships, and celebrate individuality under one hat is truly heartwarming.
🎭 Fashion Show: A Fusion of Style and Innovation
A highlight of the event was the fashion show organized by Tatiana’s new project, Dress Up Lounge Rental. This initiative offers the opportunity to rent complete looks, combining exquisite dresses with matching hats. The show featured exclusive Ascot-inspired ensembles, demonstrating how a well-coordinated outfit can elevate personal style. Designers such as Rutman Fashion, Julia Makondzo, Natalia Neronova, Lumíere, and Myoo Couture presented their creations, complemented by hats from renowned milliners including BeretkAh, Hutsalon Berlin, Angela Klöck, and C.G. Klein.
One of the most delightful and unexpected highlights of the World Catwalk was a spontaneous kids’ fashion show—where all the girls, including Tatiana’s daughters, proudly showcased the designers’ creations, turning the moment into a joyful and unforgettable celebration of creativity.
A Marketplace of Millinery
For the first time, the Berlin edition introduced a hat market, aiming to spark interest and support for the hat industry. Attendees explored a variety of unique headpieces, fostering appreciation for the craftsmanship behind each creation. Hatmakers from Berlin including Angela Kloeck, Susanne Gaebel, Carlos&Giann iKlein und natuerlich BeretkAh...
🎨 Art Auction: Supporting Creativity and Charity
The event also featured a charity art auction, with proceeds benefiting Die Deutsche Hirnstiftung (The German Brain Research Charity). Artists like @art.by.varvara, @empire_art_berlin, @michnew_irina, and @beretkah contributed their works, blending artistic expression with philanthropy. The auction highlighted the power of art to inspire and support meaningful causes.Thanks to our patron of this year World Hat Walk Dieter Padar, who established his own charity "Padar Humanitas", there were raised 800 eur for the German Brain Research Charity!
🎶 Musical Accompaniment and Family-Friendly Activities
Adding to the festive atmosphere, cellist Gagik Makichian provided enchanting musical accompaniment, creating a harmonious backdrop for the day’s events. The event also catered to younger attendees with a creative children’s hat-making corner, allowing kids to explore their creativity and join in the celebration. The atmosphere was beautifully elevated by the talented artist Elya Yalonetski who supported the World Catwalk in Berlin with live music from her vintage Sharmanka - Barrel Organ music machine, setting the perfect tone for an unforgettable day.
Contest and Celebration
The style contest added a competitive flair, with participants showcasing their most creative ensembles. A distinguished panel of judges, including Berlin's Style Icon Britt Kanja, internationally acclaimed art-director and makeup artist Einat Dan, sustainable fashion advocate and journalist Aline von Drateln, movie producer and race goer Julia Kim, and an editor of Berlin's fashion magazine STYLE Magazine Lydia Ritter, evaluated participants in categories such as Best Hat, Best Style in a Hat, Best Family Look, and Best Couple Look.
They had the delightful challenge of selecting winners, who were awarded tickets to the upcoming horse races on June 8th, courtesy of our main sponsor, Hoppergarten Berlin.
Leta Patisserie sweetened the deal by providing exquisite dessert sets for all contestants.
🤝 Gratitude to Volunteers and Supporters
The success of the World Hat Walk Berlin 2025 would not have been possible without the dedication of numerous volunteers and supporters. Special thanks go to @veronika.zech, @taniaraap, @natalia.neronova, @valya.pilit from @co-creation, Anna, Olga, Mzelium E.V., Art City People Cafe team and the little assistants in cat hats for their invaluable contributions. Their efforts ensured a seamless and enjoyable experience for all participants.
We also extend our deepest appreciation to our patron, Dieter Padar, whose unwavering support and charitable initiatives have been instrumental in the event’s success.
🎁 Generous Sponsors and Prizes
The event was enriched by the generosity of various sponsors who provided prizes for the contests and raffle. Notable contributors included:
• @kokebi
• @frühling94
• @rutman_fashion – voucher from the brand, silk scarf
• @beretkah – voucher €100
• @angelaklöck – voucher
• @dressuplounge – rental of dresses
• @atomideutschland – 5 gel and 10 material face masks
• @letapatesserie – sweet sponsor set
• @natalia_neronova – designer accessory
• @emperia_art_berlin – posters
• @frauschmitzbeauty – hyaluronic masks
• @einatdanofficial – makeup brush set
• @mariaeletskih – swimming costume
• @tabee – modern business card
• @hutsalon_berlin – voucher
• @adelle
• @nelly
Their support added excitement and appreciation to the event, rewarding participants for their creativity and enthusiasm.
👩🎨 Meet the Founder: Tatiana Ashakova
The visionary behind the World Hat Walk Berlin is Tatiana Ashakova, a milliner and accessory designer passionate about sustainable fashion and community engagement. As the founder of BeretkAh and Dress Up Lounge Rental, Tatiana combines her artistic talents with entrepreneurial spirit to create platforms that celebrate individuality and style. Her dedication to reviving the tradition of hat-wearing and fostering connections among like-minded individuals has made the World Hat Walk a cherished event in Berlin’s cultural calendar.
Tatiana’s commitment extends beyond fashion; her family plays an integral role in her endeavors. Her three daughters actively participate in event preparations, embodying the spirit of unity and collaboration. Tatiana’s husband, a doctor of neuroscience, brings a unique perspective to the cause, highlighting the intersection of fashion, community, and neurological health.
🌍 A Global Movement
The World Hat Walk is part of a global initiative that originated in Barcelona and has since expanded to over 50 cities worldwide. Berlin’s participation underscores the city’s vibrant fashion scene and commitment to community-driven events. The simultaneous walks across various cities create a sense of global unity, celebrating the art of millinery and the joy of self-expression.
📸 Relive the Moments
For a glimpse into the vibrant atmosphere and stunning styles showcased during the World Hat Walk Berlin 2025, explore our photo gallery.
Please also check a full version of our event through the lense of Berlin’s talented Youtube Blogger Martin Lejeune:
The World Hat Walk Berlin 2025 was more than a fashion event; it was a celebration of creativity, community, and compassion. As we look forward to future editions, we invite everyone to join us in embracing the joy of hat-wearing and supporting meaningful causes.
Special thanks to all the Photographers:
Anton Tal